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SUBTLE AND STYLISH: BRANDING IN LONDON

Dec 22 2023

Printed window film from The Window Film Company is the ideal way of transforming shopfronts to feature custom created branding and signage.

Glass shopfronts are a vital component for retailers and businesses, providing a blank canvas on which to add signage, graphics or branding. Printed window film is a cost-efficient and highly effective way of making the most of such opportunities, with The Window Film Company offering a range of eye-catching solutions, all created in-house using state-of-the-art print technology.

This project, an installation in Greater London, required a simple solution that would deliver privacy alongside impactful yet understated and elegant branding and address detail.

It was agreed that the best window film for this project would be Frostbrite frosted film.

Frostbrite is The Window Film Company’s high-quality, high-performance frosted window film that instantly gives standard glazing the appearance of acid-etched or sandblasted glass. The film delivers two-way privacy without sacrificing high levels of natural light, while the contemporary appearance makes it suitable for use in any situation and location.

Frostbrite frosted window film also provides an excellent surface on which to print, which is exactly what was carried out for this project. The address of the property was printed in the lower part of the panel, with the brand name was printed centrally, with both pieces of text printed in brilliant white ink for maximum impact.

The film was printed by the Window Film Company’s in-house print and graphics team, before being installed by a team of The Window Film company’s highly skilled fitters. The end product was a privacy solution that also gave the glazing a stylish, professional appearance, finished off with subtle yet clear branding and address details.

For more information on The Window Film Company’s capabilities and offerings for shopfronts and other displays, please contact a member of the team by calling 01494 794477 or email sales@windowfilm.co.uk.

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