Jul 21 2017

Fading is a year-round issue, with heat, light and UV rays combining to cause potential damage to  flooring, furnishings and other valuable belongings. The issue is particularly acute for homes and premises with large windows, where property owners can face a conundrum. How can I maintain my view while also fighting fading? That’s where The Window Film Company comes in…

A home owner in East London got in contact seeking a solution to a fading problem. The property featured large windows that delivered a stunning view of the London skyline, but the view was coming at a price. The untreated glazing was allowing sunlight to stream through and into the home, which also featured stylish wooden floors. The floor was at clear risk of sustaining fade damage if steps weren’t taken to mitigate against the problem, so The Window Film Company was asked for an appropriate resolution.

The requirements were simple; to protect against fading without blocking the incredible view. After discussions with the client it was clear that Clear UV was the appropriate choice. As the name suggests, the film is totally clear in appearance and is virtually undetectable when applied to the glass. The fade reduction properties come in the form of its UV protection performance.

Of the three main contributing factors to fading (heat, natural light and UV rays) the suns UV rays are the biggest cause of fading. Clear UV window film will filter out 99% of these harmful rays, this serving to slow down the fading process while also having no impact on the look of the glass and most importantly – the view to the exterior.

 The film was applied by a team of The Window Film Company’s expert installers to 15 panes throughout the property, with the Clear UV fade protection film effective immediately, allowing the owner to enjoy the magnificent view without the fear of fading.

For more information on how The Window Film Company can help with your fading issues, or for details on any of the films available, please contact a member of the team on 01494 794477 or email