FROSTBRITE THE RIGHT CHOICE FOR RESTAURANT

The London restaurant trade is fiercely competitive. There are plenty of eating choices for the millions of residents, workers and tourists that frequent the capital, and if a business hopes to entice them in, the premises need to look the part. Here at The Window Film Company we were delighted to help a London tapas restaurant make sure their premises looked as good as the food tastes…

We were contacted with a brief that contained two requirements; the application of a window film that featured bespoke graphics, whilst also providing an element of privacy for the diners eating within.

One of the most popular choices for privacy is The Window Film Company’s Frostbrite frosted film. Its popularity is borne from the fact that it delivers privacy in a stylish, contemporary fashion – giving glass the appearance of acid etched or sandblasted glass when applied. The film has been developed to allow for excellent levels of light transmission, meaning that, crucially, it will block the view but not the light.

In addition, it provides an excellent surface for printing onto, allowing for graphics, images or wording to be perfectly reproduced in full, vibrant colour. Samples of the film were provided to the restaurant owners, allowing them to experience the appearance of the film in different light conditions and at various times of the day. With the product meeting requirements, the project could commence.

Using graphics supplied by the restaurant, four large panels were printed to feature bespoke, eye-catching artwork that would create a unique and stylish display across the lower portion of the restaurant’s street facing windows. The graphics were printed using state of the art wide format print technology, before being finished and checked by hand ahead of installation.

The film was reverse printed so that when it was installed to the internal side of the glazing, the graphics, mainly comprising wording in a range of differing fonts, could be read from the outside. Whilst external applications are possible, an internal fitting is always preferable as it results in an extended lifespan.

The installation took place outside restaurant opening hours, at a time and date agreed in advance between the restaurant owners and The Window Film Company’s dedicated operations team. The printed Frostbrite film was installed across four large panels by one of our fully qualified and vastly experienced fitters, ensuring the perfect finish and an immediately improved aesthetic alongside an element of privacy for those working or eating inside the restaurant.

The end product ensured that the restaurant stood out to passers-by, grabbing their attention and delivering the impression of a stylish, professional and welcoming establishment. The second half of the brief was also fulfilled, with the frosted film providing effective yet subtle privacy without sacrificing natural light.

For more information about the privacy solutions and printed graphics possibilities offered by The Window Film Company, please call a member of the team on 01494 794477 or email sales@windowfilm.co.uk.